Andrew Dod8 minFrom Strategy Development to Execution: The Last Mile to ExcellenceOn importance of strategy development Every company, no matter how small or large, struggles with the challenge of creating an effective...
Andrew Dod4 minThe Biggest Mistake Marketers MakeBefore a crowd of small business executives, I was recently asked what the number one mistake marketers make. Without hesitation, I...
Andrew Dod2 minA writer's interventionAlways amazed but never astonished at how tech companies tell stories, I sometimes experience pangs of sadness when I read butchered sentenc
Andrew Dod2 minBuzz Kill of Arrogant MarketingMy Mom always told me, “Don’t toot your own horn. Let others do it for you.” To some, this counsel runs counter to how Freud’s id has us...